The Simple Plan – Los Angeles workshop (open to ALL wedding businesses)
The Simple Plan® workshop is about collaboration.
In two days, we will work with you to:
- Write a mission statement for your business that defines your company core values and culture
- Set short and long term goals and learn strategies to fulfill them
- Refine your target market and learn why working with your ideal client will bring you more sales results
- Refine your niche; define what makes your business different (and untouchable) by competitors
- Determine how many weddings you need to do to be profitable and how many you need to achieve your desired income
- Create a promotional strategy that encompasses a healthy mix of press, social media, advertising, and relationship-building
- Identify how to grow your business: when to hire people, how to do so, and how to train them
- Set sales quotas and sales targets for the upcoming year
- Make an expense budget and a cash flow plan for the upcoming year
- Learn how to read financial reports so that you can be intentional with your money
- Network with other business savvy wedding professionals
Workshop Cost: $599
(includes 2 days of business planning at the workshop, workshop materials, and lunch for both days)
We recommend the following hotels:
– The Langham
– Westin Pasadena
– Hilton Pasadena
–Courtyard Marriott Pasadena